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Product Marketing Manager

EduMe

EduMe

Marketing & Communications, Product
London, UK
Posted on Thursday, March 21, 2024

eduMe is a mobile training platform that uses technology to enable frontline workers to be successful in their roles. We offer solutions to onboarding, training and ongoing development that enable high performance. We ensure our customers have seamless access to the relevant knowledge they need to excel, at any given time.

Overview

As the Product Marketing Manager you'll be instrumental in shaping our product positioning by bridging the gap between product and go-to-market teams. The role will report to our Marketing Director and work closely with the VP of Product. We are hybrid working and this role will require 3 days per week in our office near Waterloo.

What you’ll do

  • Define our product marketing strategy and develop our PMM playbook
  • Educate and enable GTM teams with customer facing product-related content, e.g. landing pages, launch messaging, graphics, slides.
  • Refine our positioning, value proposition and messaging
  • Conduct ongoing competitor, industry, and customer research to inform your strategy
  • Take product launches and features to market to drive adoption and acquisition
  • Work cross-functionally with Product, Marketing, Client Services and Sales on launches
  • Analyze and report on the performance of product marketing activities

We’d love to hear from you if…

  • You have 3+ years experience in B2B SaaS product marketing
  • You have worked directly on developing positioning, value propositions and messaging
  • You have experience conducting user and market research
  • You have successfully launched new products and/or features
  • You have a strategic mindset but aren’t afraid to be "in the weeds" to get things done
  • You are well-versed in SaaS metrics and know how to get the data you need from different tools, e.g. Google Analytics, Amplitude
  • You have experience working cross-functionally, i.e. with Product teams
  • You have any experience working with tools like Figma
  • You have exceptional writing and editing skills, combined with strong presentation and public speaking skills

In terms of life at eduMe, we offer:

  • 25 days of paid leave a year plus bank holidays, with the option to carry 5 days over
  • Vitality Health cover for physical & mental health support
  • Inclusion in the company share option plan - you're a part of the success!
  • Flexible working to support you, your life, and those around you, supported by £500 to set up your home working environment for comfort and success
  • On top of the above, we offer every employee the chance to spend 30 days working from anywhere around the globe, every year
  • Enhanced parental leave for primary and secondary carers
  • Sick pay for physical and mental health
  • £500 annual personal learning and education budget
  • Team socials 2x a year
  • We take the entire company for a multi-day off-site every year!

eduMe is committed to providing reasonable adjustments for qualified individuals with disabilities and disabled veterans in our job application process. If you need assistance or an accommodation due to a disability, please contact us at careers@eduMe.com

You can find more information about life at eduMe on our careers page

Diversity, Equity and Inclusion at eduMe

eduMe is an equal opportunity employer. As a company we are committed to the unlearning of unconscious bias, diversity and inclusion long-term, which will remain a key focus of ours as we scale. We welcome all applicants, regardless of religion, ethnicity, nationality, disability status, sex, sexual orientation, gender identity, family or parental status (and any other status protected by applicable law). We aim to be transparent in our efforts to become a thriving, diverse and inclusive place to work, and you can find the continuous action we're taking to achieve this here.